Oct 08

posted by: Lisa Graham
filed in: design

Walz IT, LLC is an affiliated company of the Walz Group. Founded in 1978, Walz Group provides business and financial services out of its Lancaster, PA headquarters. Walz IT, LLC is a young technology consulting firm, with seasoned tech professionals.

Walz IT came to Graham Media Partners and our design studio CWP with a long list and little time. Although the company was getting up and running, they did not have any branding or web presence, and still needed to finalize their company name and tagline. Driving the deadline of 5 business days was a regional event in Lancaster, where their contacts would be present. They thought – the time is now to get their brand ready for its big debut.

After an initial exploration with Walz IT to better understand their personalities,styles, and goals we first helped finalize their name and tagline. With this (big) step complete, we then created multiple options for potential logos, taking into account their preferences. One notable preference was that the Walz IT logo should coordinate with the Walz Group logo, but also make it clear that these are two separate companies. After a few revisions, we finalized their logo and style sheet on day 2.



We then moved onto their business cards, again following the same process of offering Walz IT several options and time for revisions. Once the cards were finalized, we coordinated printing with a local, family-owned printer.



Finally, we created their announcement card which would also be the basis for the coming soon page built on the WordPress content management system.



We had a busy week, but it was all worth it when we had a happy client able to show off their new materials at the regional event.

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