After graduating from Penn State with a degree in Journalism and Photography, Krista joined her sister in New York City and began a career in television. Her first job was at the Late Show with David Letterman where she scouted only the most enthusiastic audience members. Krista has a passion for learning and creating and spent the next several years simultaneously building out two career paths—one in TV production and one in corporate marketing.
While Krista ultimately chose to continue her career in marketing, the skills forged during her time in entertainment have given her a unique perspective and resiliency.
Krista has both in-house and agency experience and has worked on iconic brands including Capital One, Kraft, Allrecipes, EatingWell, Barilla and Bob Evans Restaurants. She has consulted for Nardo’s Natural, an organic skincare brand featured on Shark Tank and most recently was the Director of Content at Swirled, a daily newsletter startup.
In 2019, after years of encouragement by her mom, dad and sister, Krista self-published her debut novel, Life Unscripted, a happily-ever-after cozy mystery.
After 15 years in Manhattan, Krista is thrilled to be back home in the Philly suburbs and is excited about a future with Graham Media Partners!